They have been highly preferred by royalty and other good people for decades. Preferred because of their outstanding designs, quality, and craftsmanship with silver. The name is Georg Jensen – a brand with a unique position within luxury goods.
Today, Georg Jensen’s products can be admired and purchased in more than 100 shops around Europe, Asia, Australia, and the Middle East. But Georg Jensen wants to grow even stronger. So they went around the world looking for a new advertising agency.
They chose REPUTATION, in particular for our Publicis experience with luxury brands including Hermes, Dior and Burberry.
Our first collaboration was a large Christmas campaign that REPUTATION ran in the Nordic countries and in the UK. The campaign included ads and catalogues, and in the London Underground there were also billboards – making the long passages so much nicer to look at.
Georg Jensen was founded in 1904 when silversmith and sculptor Georg Jensen (1866 -1935) started his workshop in Copenhagen.